The State of AI 2025

Three years after the AI Big Bang, early galaxies are forming in the Cloud AI universe, with plenty of 'dark matter' still swirling

๐Ÿ“… Published: August 13, 2025 ๐Ÿข Bessemer Venture Partners ๐Ÿ‘ฅ 13 Contributors ๐Ÿ” Explore Knowledge Graph

๐Ÿš€ Get Started: The AI Universe Unfolds ๐Ÿ”—

The AI Big Bang

If 2023 was the AI Big Bang with ChatGPT's explosive release, 2025 feels like First Light.

The fog is lifting, revealing foundational companies and clear patterns for success in the AI cosmos.

Key Statistics

AI Startups Studied: 20
BVP AI Investment: $1B+
Since: 2023

๐Ÿ“Š AI Benchmarks: What 'Great' Startups Look Like ๐Ÿ”—

We studied 20 AI startups to understand what separates the exceptional from the ordinary. Two distinct archetypes emerged:

๐Ÿ’ฅ AI Supernovas

Explosively scaling startups with unprecedented growth but often challenging unit economics.

  • โ€ข ~$40M ARR (Annual Recurring Revenue) in Year 1
  • โ€ข ~$125M ARR in Year 2
  • โ€ข Often ~25% gross margins

โญ AI Shooting Stars

Fast-growing, efficient startups with strong Product-Market Fit (PMF) and healthy margins.

  • โ€ข ~$3M ARR in Year 1
  • โ€ข ~$103M ARR by Year 4
  • โ€ข ~60% gross margins
  • โ€ข Q2T3 growth pattern

๐Ÿ’ฅ AI Supernovas: Explosive Growth ๐Ÿ”—

$40M
Average ARR Year 1
$125M
Average ARR Year 2
25%
Typical Gross Margins

These companies achieve unprecedented scale through viral adoption and network effects, often sacrificing margins for growth velocity.

Characteristics:

  • โ€ข Explosive user acquisition and viral growth
  • โ€ข High compute costs impacting margins
  • โ€ข Massive market opportunity capture
  • โ€ข Often consumer-facing or horizontal tools

โญ AI Shooting Stars: Efficient Scaling ๐Ÿ”—

$3M
ARR Year 1
$103M
ARR Year 4
60%
Gross Margins
Q2T3
Growth Pattern

These companies follow the Q2T3 benchmark: Quadruple, quadruple, triple, triple, triple growth trajectory with strong unit economics.

Characteristics:

  • โ€ข Strong Product-Market Fit (PMF) from early stages
  • โ€ข Efficient go-to-market strategies
  • โ€ข Sustainable unit economics
  • โ€ข Often vertical or enterprise-focused

๐Ÿ—๏ธ AI Infrastructure: The Foundation Layer ๐Ÿ”—

๐ŸŒŸ Forming Galaxies

  • โœ“ Model layer dominance by big labs
  • โœ“ Vertical integration trends
  • โœ“ Reinforcement Learning (RL) tooling emergence
  • โœ“ Evaluation frameworks maturing

๐ŸŒ‘ Dark Matter

The Bitter Lesson

How effective are general-purpose learning methods vs. handcrafted heuristics in embedding context?

Major unresolved questions around the effectiveness of computation and general learning versus domain-specific approaches.

๐Ÿ› ๏ธ Developer Platforms and Tooling ๐Ÿ”—

Model Context Protocol (MCP)

A universal specification for AI agents to access external APIs, tools, and data - like USB-C for AI. Introduced by Anthropic and adopted by OpenAI.

Key Benefits:

  • โ€ข Persistent agent-to-API connections
  • โ€ข Standardized data access patterns
  • โ€ข Cross-platform compatibility

Impact Areas:

  • โ€ข Memory and context management
  • โ€ข Tool integration workflows
  • โ€ข Agent ecosystem development
๐Ÿง 

Memory Systems

Persistent context and learning capabilities

๐Ÿ”ง

AI Engineering

Integral part of software development

๐Ÿ”Œ

Integration Layer

New infrastructure primitives

๐Ÿข Horizontal and Enterprise AI ๐Ÿ”—

Systems of Action vs. Systems of Record

๐Ÿ“Š Legacy Systems of Record

  • โ€ข Store and organize data
  • โ€ข Slow implementation cycles
  • โ€ข Complex data migration
  • โ€ข High switching costs

โšก AI Systems of Action

  • โ€ข Act on existing data
  • โ€ข Rapid deployment
  • โ€ข AI-powered wedges
  • โ€ข Lower implementation barriers

๐Ÿš€ The AI Wedge Strategy

AI-native platforms can disrupt legacy systems by starting with high-value, low-friction use cases that demonstrate immediate ROI.

Step 1: Wedge
Solve specific pain point
Step 2: Expand
Build data moats
Step 3: Replace
Full system migration

๐ŸŽฏ Vertical AI: Industry-Specific Solutions ๐Ÿ”—

๐Ÿฅ

Healthcare AI

  • โ€ข Abridge - Clinical note-taking
  • โ€ข SmarterDx - Medical coding
  • โ€ข OpenEvidence - Literature review
High Adoption
โš–๏ธ

Legal AI

  • โ€ข Contract analysis automation
  • โ€ข Legal research assistants
  • โ€ข Document review workflows
Growing
๐ŸŽ“

Education AI

  • โ€ข Personalized tutoring
  • โ€ข Curriculum development
  • โ€ข Assessment automation
Emerging
๐Ÿ 

Real Estate AI

  • โ€ข Property valuation
  • โ€ข Market analysis
  • โ€ข Transaction automation
Early Stage
๐Ÿ”ง

Home Services AI

  • โ€ข Service scheduling
  • โ€ข Quality assurance
  • โ€ข Customer matching
Developing
๐Ÿ’ผ

Professional Services

  • โ€ข Workflow automation
  • โ€ข Client communication
  • โ€ข Project management
Scaling

๐Ÿ” Key Success Factors for Vertical AI

Adoption Drivers:
  • โ€ข 10x productivity gains from day one
  • โ€ข Seamless workflow integration
  • โ€ข Industry-specific compliance
  • โ€ข Domain expertise embedded
Open Questions:
  • โ€ข Legacy system integration complexity
  • โ€ข Data privacy and security concerns
  • โ€ข Regulatory approval timelines
  • โ€ข Change management resistance

๐Ÿ‘ค Consumer AI: Personal Intelligence ๐Ÿ”—

๐Ÿ—ฃ๏ธ

Voice & Assistants

AI assistants for task automation, scheduling, and personal productivity.

Growing Adoption
๐ŸŽจ

Creative Tools

Content creation, design, and artistic expression powered by AI.

Mainstream
๐Ÿ’ช

Health & Wellness

Personalized fitness, nutrition, and mental health support.

Emerging

๐Ÿ” Search Revolution

AI-Native Search

Tools like Perplexity are transforming how we discover and interact with information.

  • โ€ข Conversational query interfaces
  • โ€ข Source attribution and verification
  • โ€ข Context-aware responses
  • โ€ข Multi-modal search capabilities

Agentic Browsers

Proactive information retrieval and task execution through intelligent browsing.

  • โ€ข Autonomous web navigation
  • โ€ข Task completion workflows
  • โ€ข Personalized content curation
  • โ€ข Cross-platform integration

๐Ÿšง Unsolved Pain Points

Travel & Booking:
  • โ€ข Complex itinerary planning
  • โ€ข Real-time rebooking
  • โ€ข Preference learning
Shopping & Commerce:
  • โ€ข Personalized recommendations
  • โ€ข Price optimization
  • โ€ข Purchase automation

๐Ÿ”ฎ 2025 Predictions: The Year Ahead ๐Ÿ”—

๐ŸŒ #1: Browser Dominance in Agentic AI

The browser will emerge as the dominant interface for agentic AI, offering ambient, contextual experiences for autonomous task execution.

Why Browsers Win:

  • โ€ข Universal access to web services and APIs
  • โ€ข Contextual awareness of user workflows
  • โ€ข Cross-platform compatibility
  • โ€ข Existing user behavior patterns

๐ŸŽฌ #2: The Year of Generative Video

2026 will be the breakthrough year for generative video, with mainstream adoption in entertainment and marketing.

Timeline: Production-ready tools by Q2 2026

๐Ÿ“Š #3: Evals Catalyze Development

Private evaluation frameworks and data lineage will become the catalyst for trusted AI product development.

Impact: Faster iteration cycles, better reliability

๐Ÿ“ฑ #4: AI-Native Social Media Giant

A new social media platform will emerge, built from the ground up with AI agents, voice interfaces, and generative capabilities.

Features: AI influencers, voice-first interactions

๐Ÿค #5: M&A Acceleration

Incumbents will aggressively acquire AI-native startups to catch up, especially in vertical software markets.

Focus: Vertical AI, developer tools, infrastructure

๐Ÿ’ก The Founder's Edge in the AI Cosmos ๐Ÿ”—

Key takeaways for AI founders navigating the evolving landscape and building defensible, scalable businesses.

๐Ÿง  Build Memory Moats

Memory and context are becoming the new defensibility. Focus on systems that learn and remember user preferences, workflows, and domain knowledge.

  • โ€ข Persistent user context across sessions
  • โ€ข Domain-specific knowledge accumulation
  • โ€ข Personalized model fine-tuning
  • โ€ข Workflow pattern recognition

โšก Focus on Systems of Action

Don't just store dataโ€”act on it. Build AI-native platforms that can execute tasks and make decisions, not just provide insights.

  • โ€ข Autonomous task execution
  • โ€ข Real-time decision making
  • โ€ข Workflow automation
  • โ€ข API-first architecture

๐Ÿ”ง Start with AI Wedges

Identify high-friction, high-value problems where AI can deliver immediate 10x improvements. Use these as entry points to larger markets.

  • โ€ข Language-heavy workflows
  • โ€ข Multi-modal data processing
  • โ€ข Repetitive expert tasks
  • โ€ข Complex decision trees

๐Ÿ“Š Implement Private Evals

Build proprietary evaluation frameworks on your specific use cases and data. This creates trust, enables rapid iteration, and provides competitive advantage.

  • โ€ข Use-case-specific metrics
  • โ€ข Proprietary test datasets
  • โ€ข Continuous feedback loops
  • โ€ข Data lineage tracking

๐ŸŽฏ Strategic Framework for AI Founders

๐ŸŽฏ
Identify
High-friction problem
๐Ÿš€
Build
AI-native solution
๐Ÿ“ˆ
Scale
Memory & context
๐Ÿ†
Defend
Data moats

โ“ Frequently Asked Questions ๐Ÿ”—

๐Ÿ“ Original Content Contributors

Partners

Investors

Contributors