How
Blogs Can Supercharge Your Business How Blogs Can Supercharge
Your Business
Blogs in business is a new idea and a strategy that is evolving
very quickly. There many new products and services emerging to
service everyone interesting in blogs and blogging. While there are
new opportunities being created because of blogs, small and large
businesses as well as solo entrepreneurs are deeply interested how
blogs can help their bottom line as well. Blogs were once thought
to be the domain of computer geeks and teens interested in
publishing their personal ideas, poetry, commentary and the like.
Blogs are no longer "personal" publishing tools anymore.
Blogs are now business publishing tools and powerful ones at that.
You learned in Lesson One that blogs allow you publish quickly,
easily, efficiently and instantly. This has transformed business
communications online. Now all companies large and small can create
a very low cost content communication and publishing strategy
online.
You see, blogs don't have the same overhead as a large scale
information site or e-commerce site. Blogs are not complex content
management systems that require a paid staff of webmasters and
programmers to support.
Blogs are low as $14.95 a month to use, require only one person the
manage easily and yet the content of blog will outperform the
content of a more established site both in speed of distribution
and in search engine rankings.
Businesses and entrepreneurs benefit in 3 BIG ways from a
blog.
Information.
Blogs allow you to distributed information instantly and
frequently. Speed of communications is critical in this day and
age. You need to communicate information about your products and
services quickly. Blogs allow you to educate your markets and
engage in real-time two-way conversations with customers and
prospects around topics that relate to you and them.
As an information tool for businesses and entrepreneurs, blogs
allow you to build recurring relationships with prospects and
customers by establishing rapport. As you publish content that your
customers and prospect come to know and trust the will return to
you as their expert and vote with wallets.
Reputation.
Blogs build reputation. Blogs are considered honest communication
tools. Blogs are two-way communications tools and people have come
to expect blogs to provide high value, useful content and honest.
transparent communications.
Your level of integrity will weigh heavily on how you build
authority and credibility regarding your blogs subject matter. What
you publish will serve as the basis for others to formulate an
opinion about your expertise, knowledge and character in
general.
Communication.
Blogs allow you to communicate at the speed of business. You can
literally communicate relevant information to partners, personnel
and prospects in real-time and as events occur in your business.
Literally. How powerful is that?!
What greater way to maintain and competitive advantage than to
alert those your customers to new and useful information about your
business. This keeps customers engaged in conversations with you
and less susceptible to the influences of competitor marketing
messages.
Information, reputation and communication are the three things
every business must build in order to success online.
A business blog allows you build a bigger information depot that
can draw a continuous flow of visitors looking for your
content.
A business blog allows you build reputation by publishing high
value information about and around your industry, your products and
services. As you frequently demonstrate your expertise, experience
and know-how you can gain recognition in your market niches.
If you aren't using a blog in your business and marketing endeavors
you are surely being left behind. I can almost guarantee you that
one or more of your competitors is using a blog to communicate and
distribution information on products and services that compete with
yours.
If you aren't using a blog but you are using a regular web site,
you competition is going to whoop you in the search engine rankings
game. For any online business, getting your content indexed and
found by your target is a bottom line activity. Blogs have changed
the game of search engine optimization in an upcoming article I
will talk about the SEO benefits of blogs
To recap, a blog is great business accelerator. A acceleration in
communications can translation into an acceleration in business and
entrepreneurial processes that impact your bottom line. Blogs allow
businesses and entrepreneurs to share information instantly and
frequently. Blogs allows business to build reputation and by
demonstrating subject matter expertise and finally, blogs allow
businesses to communication in real-time as their business
happens.
"If You Want To Learn How To
Blog For Fun and Profits...
Then CLICK HERE NOW and I'll Show You
Step-By-Step!"!
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